A report by Cambridge has forecasted that the number of personal computer in use worldwide will reach 1 billion by 2008 and 2 billion by 2015. The most new users will be from China, Russia, India and Brazil. Some of the factors that will enable such a rapid explosion of computers include a significant reduction in the price of the hardware and softwares due to new technologies. Also due to the wireless communication, Internet will be available in such remote places where there is no connection and that’s also one of the reason computer will be very popular in future.
However, researchers have warned that selling PCs to emerging markets must follow a much different model from current sales methods. Manufacturers will be forced to sell large volumes of PCs at once, rather than gradually introducing products to the market. In addition, while PC users in more developed countries ten to replace their computers every 4 or 5 years, consumers in developing countries keep their PCs for longer period. Moreover, many of the large computer manufacturers have not focused a large amount of resource on selling to these emerging markets.
The industry can probably survive selling incrementally better hardware and softwares to the people who have technology in their lives but the vast majority of growth in the PC and related industries will come from emerging markets.
Saturday, August 25, 2007
Computer Use Expected to top 2 billion
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